Sunday, November 2, 2014

Book Review: The Master Switch

The Master Switch: The Rise and Fall of Information Empires by Tim Wu



This was published in 2011 and finally got around to reading it. The key idea behind this work echoes the concept of the “Creative Destruction” cycle in innovation. This was first posited by the Austrian economist Joseph Schumpeter: "process of industrial mutation that incessantly revolutionizes the economic structure from within, incessantly destroying the old one, incessantly creating a new one." - link.

In this book, Mr. Wu provides a legal/historical/technological context so as to show how this has effected both the development of innovation in the IT sector (e.g. Telegraph vs Telephones) as well as how this cycle is still in play in the modern digital era. So that small companies challenge a traditional service provider, with one emerging to take the elder's place (the Kronos effect) and in turns has to defend its new position against fresh newer challengers' innovations.

What seems to be missing is the grand sense of public service that motivated the early monopolists such as Bell's Vail, and instead the action to regulate the modern web is driven by an attempt to lock-in industrial power of past gains, such as present in the Copyright lobby.

Overall a well constructed, crafted read which places current innovations in context.


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